9.4.18
wellness on a budget shopping

the fall shop this year is all about accessible wellness. In fact, almost everything in our ‘guide to living well on a budget’ thus far (we’re adding to it throughout the season!) is under $30.

the best stuff is free – or close to it. 

The truth is, we could have filled The Shop with sweet potatoes, pink salt and a bag of frozen spinach and called it a day. But we knew you might be looking for more than that.

There are countless ways to live well on a budget, but most of our favorites have little to do with commercial products. When is the last time you batted away a pop-up ad for $2-a-pound broccoli? In this month’s fall print mags, do you expect to see more full page ads for breakthrough creams or for $3 jars of apple cider vinegar? Most of our affordable go-to’s don’t come wrapped in beautiful packaging or offered up on a studio schedule. Instead they’re found in farmer’s market stalls or as part of an independent routine we’ve developed over time.

on wellness as a trend.

That said, there’s a time and a place for $250 face oils and $10 lattes. The buzziest elements of wellness these days, many of which we helped to popularize, are the flashy, fashion-adjacent products and services that so many of us are obsessed with.

The fact is, we’re genuinely thrilled that green juices, old school modalities, organic beauty, and herbal potions have reached top trend status. I’ve often described The Chalkboard’s editorial aim over the years as “luring the fashion girl into wellness”. You can’t imagine how unfamiliar that sounded in 2012 when we got our start.

Trends have an impact on our economy and culture. Yes, even trends like kale chips and mushroom coffee. They bring awareness and, in the best cases, education. The swell in demand for trending wellness products and ingredients over the past few years has resulted in more access and more options over time than we ever imagined.

finding balance – and a good deal. 

Most of us consider those hand-pressed face oils and superfood-dusted lattes a splurge, never mind the high-design fitness studio subscriptions or $400 performance leggings. Where can a girl get a break when she wants to get a deal? And what about the many among us who are balancing career, education and/or a growing family with the financial pressures that come along with?

This shop curation is for those of you who need that bathroom vanity moment to be on point, but also need that rent check to be on time. It’s for the girl who is frustrated about not being able to afford those $20 smoothies every morning, but still craves the trending ingredients.

Think of this shop curation as a sample survey of some of the best deals out there. By no means comprehensive, we tried to pick a few key items from each category in wellness to prove that keeping a budget intact can in fact be done.

Looking for something in particular? Let us know in the comments. How do you feel about the intersection of wellness and luxury? What about wellness and the average grocery story or retailer? Let’s talk about it below…

Editor’s Top Five Shop Picks
Old Navy’s Colorblock Capris | Green Chocolate PB Protein Powder | French Press Pitcher | Strappy Bra Top |  $10 Green Powder

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  1. I’ve been thinking about this topic a lot, especially in regards to stuff like Sun Potion trending. Adaptogens are a legit product that have been used for centuries before our modern consumeristic America. It seems like a few people got together and put some new packaging on it, and now it’s a trend. There will always be marketing and sales always looking to capitalize on trend, so it’s kind of a bummer health and wellness seem to be being cheapened for the sake of profit. I actually tend to trust poor design and older products rather than flashy cool brands that emerged recently (hence why we love Sun Potion’s branding, it seems to carry weight and wisdom of being around for awhile because the design is a bit retro and not as new.) But idk, it’s just hard to know what’s legit good for you and worth investing in, and who’s just trying to get your $$$.

    becca | 09.04.2018 | Reply
  2. Thanks for your comment, Becca. It’s so important to be your own advocate as a consumer. Hopefully, sites like ours – with ingredient education, toxin explanations and maker interviews – make it a little easier to shop, but there are so many complex products in the space! We love great packaging, but it all comes down to that ingredient list and the people who made it!

    The Chalkboard | 09.04.2018 | Reply
  3. Most of these products can be found on other retailers’ sites for MUCH lower prices. Not really a “smart budget” article, is it?

    Kirsten | 09.07.2018 | Reply
  4. I thank you for putting out budget friendly itens. This means a lot for me to learn about new products and not have to spend a fortune. I hope you will do this every week. I really liked this list. Please please keep doing this!!!!!!!!!

    Lisa Schofield | 09.07.2018 | Reply
  5. As a fashion-conscious Pilates studio owner who makes money from charging for our services (Pilates and yoga, chiropractic treatment) and products (active wear, natural deodorants and organic protein and collagen products), I totally understand and appreciate how some of the most trending products and services in wellness are very pricey for the broader demographic. I indulge in monthly massages, gorgeous workout wear, regular workouts and some of the best clean skin care and make up out there. I found your article to be eye catching and well intentioned but would have liked to see more deals, such as “how to’s’ on making your own face mask for example, or free practices and rituals that are game changers, such as journaling, meditation, and maybe even price comparison of group class participation vs private lesson instruction at studios, or apps that teach you in the comfort of your own home for minimal cost. There are some great deals you highlighted however, so kudos there!! Thanks for the tips.

    Lili Viola | 09.24.2018 | Reply
    • Thanks Lili! You can find beauty DIYs, free wellness tips and meditation how-tos throughout the site – check them out! We speak to this topic all the time, but this one is for affordable shopping specifically. Love your note on splurging for good selfcare.

      The Chalkboard | 09.24.2018 | Reply


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