Trends Breeze through the beauty world as quickly as we go through a fresh batch of hummus. But there are a handful of cult-status beauty staples that stand the test of time.

Unfortunately, most of them are not natural or, as some wellness-oriented beauty brands like to say, “safe”. We took a closer look at some of the most beloved cult products of all time and matched them with our preferences for natural dupes.

Highlighting concealer that takes off the years? Got you covered. A body oil that smells as chic as the bottle looks? Yep, got that too… 

CULT CLASSIC: NARS Velvet Lip Pencil

CLEAN SWAP: Bite Beauty High Pigment Pencil | We love the high-intensity, creamy color of Bite Beauty’s chunky lip pencils, but what we love most is the omission of parabens, sulfates and phthalates in their formula. CHECK OUT

CULT CLASSIC:  Clé de Peau Beauté concealer

CLEAN SWAP: W3ll People Narcissist Stick Foundation | We’ve never stopped cheerleading for this clean foundation stick. W3ll People’s is one of our all-time faves, nailing the convenience and coverage factors without any chemicals. CHECK OUT

CULT CLASSIC:  Laura Mercier Tinter Moisturizer with SPF

CLEAN SWAP: Suntegrity 5-In-1 Tinted Sunscreen | This tinted sunscreen and BB cream covers, hydrates and protects without chemicals or dyes. It nails the no-makeup look and brings it to the next level, because makeup should nourish not just cover up. CHECK OUT

CULT CLASSIC: Yves Saint Laurent Touche Eclat Radiance Perfecting Pen

CLEAN SWAP: Beautycounter Touchup Skin Concealer Pen | Another magically convenient beauty tool. Paint away splotches and cover up whatever is happening under your eyes with just a punch of a button. Beautycounter’s very pretty version is formulated with botanicals that actually improve the skin beneath. CHECK OUT

CULT CLASSIC:   NUXE Huile Prodigieuse

CLEAN SWAP: African Botanics Neroli Infused Marula Oil | African Botanicals’ intoxicating oil has achieved a cult status of its own. Made with a very short list of responsibly sourced plant ingredients, and nothing more. CHECK OUT

Clean lipstick

CULT CLASSIC: MAC Lipstick in ‘Ruby Woo’

CLEAN SWAP: ILIA Lipstick in Strike It Up | It can take a lifetime to find the perfect red lipstick; we’ve found two. MAC’s ‘Ruby Woo’ is a double take-demanding color we love, but ILIA’s Strike It Up shade is just as gorgeous, and totally clean. CHECK OUT

Clean Beauty

CULT CLASSIC: NARS Orgasm Multi-Use Stick in Orgasm

CLEAN SWAP: Vapour Aura Radiant Multi Use in Starlet | The beauty world’s great overachiever. Vapour’s multi-purpose sticks roll on like a cream and dry like a powder, nourishing our faces, not just tinting them to perfection. Try Starlet for a close match to this famous shade. CHECK OUT

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