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Soft pinks, romantic shimmer, and a fresh take on ballet-inspired beauty. Ariana Grande’s latest r.e.m. beauty collection is making a case for a little more playfulness in our makeup routines.
Ariana Grande has always had a thing for a little drama, especially when it comes to beauty. Her vegan, cruelty-free makeup brand, r.e.m. beauty, brings that same playful spirit to its latest launch, the En Pointe collection. Inspired by the romantic world of ballet, it pairs soft pinks and luminous finishes with makeup designed to bring a little more fun to getting ready.
Balletcore may have been around for a few seasons, but this collection feels like a fresh interpretation of the trend. Think flushed cheeks, softly shimmering eyes, and glossy lips. It’s feminine and nostalgic without feeling overly precious, and surprisingly easy to work into an everyday beauty routine.
Here’s what caught our eye from the collection.
The Prima Palette
The centerpiece of the collection, The Prima Palette ($44), features six shades in a mix of matte and duochrome finishes. With names like Twinkle Toes, Take a Bow, and Spotlight, it’s a playful take on everyday eye makeup.
The softer shades work beautifully for a subtle daytime look, while the shimmer finishes add just enough interest for evenings.
Ballet Rosé Blush Palette
Blush continues to have a major moment, and the Ballet Rosé Blush Palette ($42) leans into the trend with a romantic, rosy approach.
The idea is fresh, naturally flushed cheeks rather than anything overly sculpted. Apply a little higher on the cheekbones for a lifted look, or blend across the cheeks and bridge of the nose for a softer finish.
Gloss Barre Mini Glossy Balm Set
We’re already big fans of r.e.m. beauty’s glossy balm and have at least three floating around in our bags at any given time. So naturally, the Gloss Barre Mini Glossy Balm Set ($26) caught our attention.
The formula delivers that perfect combination of hydration, shine, and a hint of color without feeling sticky. The mini sizes make it even easier to keep one in every bag, although clearly, we don’t need much convincing.
Sweet Dreams Eyeshadow Singlet
Sometimes one great eyeshadow is all you need. The Sweet Dreams Eyeshadow Singlet ($24) offers an easy way to add a little shimmer without committing to a full eye look.
Sweep it across the lids, add mascara, and you’re done. It’s the kind of effortless makeup that works just as well with a bare face as it does with a more finished look.
Satin Slumber Lip Mask
The Satin Slumber Lip Mask ($26) brings a little skincare into the mix, offering an indulgent addition to your evening routine.
Lip care has become a category of its own, and we’re all for products that make everyday rituals feel a little more enjoyable. Keep this one by your bedside or within reach throughout the day.
The Finishing Touches
The collection also includes the Mélange à Trois Blush & Highlight Stick ($29) and Frost & Flutter Eye Makeup Set ($29), rounding out the lineup with more options for creating soft, luminous looks.
For those who want to explore the entire collection, the En Pointe Full Collection Bundle ($245.70) brings everything together.
Explore the full r.e.m. beauty En Pointe collection.
