Aspen is no stranger to luxury, but this season, one brand took après ski glam to an entirely new level. Enter Agent Nateur’s Winter Collagen Bar, a stunning pop-up that blended wellness, beauty, and pure alpine chic at Aspen Mountain’s iconic Gondola Plaza. If there were ever a place to sip your way to glowing skin while wrapped in cashmere and surrounded by snow-capped peaks, this was it.
The Chicest Pop-Up in Aspen: Agent Nateur’s Winter Collagen Bar
Sipping in Style: The Collagen Bar Experience
We’ve been obsessed with Agent Nateur for years—their Holi Mane is a staple in our beauty cabinet, and the holi (sun) SPF 50 Dewy Tinted Skin Drops give us that effortless, just-back-from-Saint-Tropez glow. So naturally, when we heard they were setting up a fully branded hot drink kiosk, complete with complimentary, organic beverages, it instantly became the place to be.
Picture this: a cozy, perfectly curated lounge space designed for unwinding after a long day on the slopes. Guests sipped on warm, collagen-infused elixirs (because why settle for regular hot cocoa when you can have a beauty-boosting version?), all while taking in the stunning mountain backdrop.
A Gondola, but Make It Fashion
If the delicious sips weren’t enough to lure you in, the pièce de résistance was a freestanding branded gondola—yes, an actual gondola—transformed into a product discovery station where visitors could immerse themselves in Agent Nateur’s world of high-performance, clean beauty. It was the ultimate fusion of nature and luxury, proving once again that skincare should be an experience, not just a routine.
This activation came hot on the heels of Agent Nateur’s latest launch, the Après Ski Winter Recovery Kit, a curated edit of must-haves designed to revive winter-worn skin. Featuring ultra-nourishing and restorative products, the kit is a love letter to hydration, repair, and that coveted après-ski glow. Trust us, this is the secret weapon you need after a day spent braving the elements.
According to Jena Covello, Agent Nateur’s founder, the Collagen Bar was designed to reflect the brand’s commitment to luxurious, clean beauty and fostering meaningful connections with its community. The pop-up was an invitation to Aspen visitors to indulge in wellness-inspired drinks and immerse themselves in a beauty experience unlike any other.
Between the collagen-infused sips, the ultra-cozy vibes, and the effortlessly chic setting, this pop-up was peak winter glam. Fingers crossed they make this a yearly thing, because let’s be real—hot cocoa just won’t hit the same after this.
